{"id":4140,"date":"2013-06-09T18:45:26","date_gmt":"2013-06-09T16:45:26","guid":{"rendered":"http:\/\/www.archiurbain.be\/?p=4140"},"modified":"2021-01-12T11:42:18","modified_gmt":"2021-01-12T10:42:18","slug":"archi-urbain-0736-ora-ito-realty","status":"publish","type":"post","link":"https:\/\/www.archiurbain.be\/?p=4140","title":{"rendered":"ARCHI URBAIN (07\/36) : ORA ITO \/ Realty"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-rich is-provider-prise-en-charge-des-contenus-embarques wp-block-embed-prise-en-charge-des-contenus-embarques wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"jetpack-video-wrapper\"><iframe loading=\"lazy\" title=\"ARCHI URBAIN (07\/36) : ORA ITO \/ Realty\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/60MJ_C9Vnao?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>Le c\u00e9l\u00e8bre designer fran\u00e7ais \u00e9tait \u00e0 Bruxelles ce mercredi 29 mai 2013 \u00e0 l\u2019occasion du salon Realty. Invit\u00e9 par le bureau Art &amp; Build, il a tenu une conf\u00e9rence \u00e0 Tour &amp; Taxis. Ora-\u00efto de son vrai nom Ito Morabito commence sa carri\u00e8re \u00e0 la fin des ann\u00e9es 90 en proposant des objets imaginaires de grandes marques : un sac \u00e0 dos Vuitton, une mallette de transport pour ordinateur portable Apple, etc. Les objets d\u2019Ora-\u00efto se veulent \u00e9l\u00e9gants, futuristes, parfois humoristiques. En 2002, il re\u00e7oit l\u2019os\u00adcar du meilleur de\u00adsign pour sa bouteille Heineken en alu\u00admini\u00adum gr\u00e2ce \u00e0 son emballage original. Il a par la suite con\u00e7u une cui\u00adsine \u00e9quip\u00e9e pour Gorenje et un concept de salle de bain pour Supergrif. Son nom est d\u00e9sormais devenu une v\u00e9ritable marque, Ora-\u00cfto a r\u00e9ussi \u00e0 s\u2019imposer. Il a aussi \u00e0 son actif de nombreux projets architecturaux : le club le Cabaret le \u00ab Cab \u00bb sur la place du Palais Roy\u00adal \u00e0 Paris, le show\u00adroom fran\u00e7ais de Nike en 2003, un point de vente pour Mu\u00adgler Par\u00adfums en 2005, le flag\u00adship eu\u00adrop\u00e9en de Toy\u00ado\u00adta sur les Champs-\u00c9lys\u00e9es en 2007, la nou\u00advelle charte ar\u00adchi\u00adtec\u00adtu\u00adrale des show\u00adrooms et des con\u00adces\u00adsion\u00adnaires du con\u00adstruc\u00adteur nip\u00adpon en Eu\u00adrope.<\/p>\n\n\n\n<p>Pr\u00e9sentation : <a href=\"http:\/\/www.misteremma.com\" target=\"_blank\" rel=\"noopener\">Mister Emma<\/a><br>Montage : <a href=\"http:\/\/www.epiprod.be\" target=\"_blank\" rel=\"noopener\">EpiProd<\/a> &#8211; Emanuel Pinto<br>Production : <a href=\"http:\/\/www.lesdelires.be\" target=\"_blank\" rel=\"noopener\">Les D\u00e9lires Productions<\/a><\/p>\n\n\n\n<p>Lieu de tournage :&nbsp;Tour et Taxis &#8211; Bruxelles &#8211; Dans le cadre du salon Realty.<br>Pays : Belgique<br>Langue : FR<\/p>\n\n\n\n<p>Avec :&nbsp;Ora-\u00cfto<\/p>\n\n\n\n<p>Premi\u00e8re diffusion de cette \u00e9mission sur <a href=\"http:\/\/www.telebruxelles.net\/portail\/\" target=\"_blank\" rel=\"noopener\">T\u00e9l\u00e9-Bruxelles<\/a> : 09 juin 2013 \u00e0 18h15<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Remerciements : <\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.federation-wallonie-bruxelles.be\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"93\" src=\"https:\/\/www.archiurbain.be\/wp-content\/uploads\/2013\/02\/logo_fedwallbxl-300x93.jpg\" alt=\"logo_fedwallbxl\" class=\"wp-image-3138\" srcset=\"https:\/\/www.archiurbain.be\/wp-content\/uploads\/2013\/02\/logo_fedwallbxl-300x93.jpg 300w, https:\/\/www.archiurbain.be\/wp-content\/uploads\/2013\/02\/logo_fedwallbxl-175x55.jpg 175w, https:\/\/www.archiurbain.be\/wp-content\/uploads\/2013\/02\/logo_fedwallbxl.jpg 454w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le c\u00e9l\u00e8bre designer fran\u00e7ais \u00e9tait \u00e0 Bruxelles ce mercredi 29 mai 2013 \u00e0 l\u2019occasion du salon Realty. Invit\u00e9 par le bureau Art &amp; Build, il a tenu une conf\u00e9rence \u00e0 Tour &amp; Taxis. Ora-\u00efto de son vrai nom Ito Morabito commence sa carri\u00e8re \u00e0 la fin des ann\u00e9es 90 en proposant des objets imaginaires de grandes marques : un sac \u00e0 dos Vuitton, une mallette &hellip; <a href=\"https:\/\/www.archiurbain.be\/?p=4140\" class=\"more-link\">Continuer de lire <span class=\"screen-reader-text\">ARCHI URBAIN (07\/36) : ORA ITO \/ Realty<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8,15,2366,383,310,3379],"tags":[2065,592,539,540,594,233,2502,3162,572,1944,679,1845,3167,2500,2063,1388,2506,2504,2499,3165,2505,2501,2507,2503,593],"class_list":["post-4140","post","type-post","status-publish","format-standard","hentry","category-archiurbain","category-architectures","category-europe-2","category-france","category-paris","category-videos","tag-2065","tag-archi","tag-archi-urbain","tag-architecture","tag-archiurbain","tag-art-build","tag-boutique","tag-bruxelles","tag-conference","tag-david-roulin","tag-design","tag-designer","tag-france","tag-heineken","tag-marque","tag-marseille","tag-mugler","tag-nike","tag-ora-ito","tag-paris","tag-realty","tag-sabena","tag-showrooms","tag-tour-et-taxis","tag-urbain"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=\/wp\/v2\/posts\/4140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4140"}],"version-history":[{"count":5,"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=\/wp\/v2\/posts\/4140\/revisions"}],"predecessor-version":[{"id":9440,"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=\/wp\/v2\/posts\/4140\/revisions\/9440"}],"wp:attachment":[{"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archiurbain.be\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}